Print Marketing Solutions

Jack Communications Solutions has a long history of catalogue design work, on- and offline. Our workflow processes are geared up to optimum catalogue and brochure design. We also have access to digital photographic studio houses allowing for highly productive multiple shoots where required.

We specialise in producing catalogue designs for companies requiring high-end photography and design - catalogue designs that require thought and care to produce. Our policy is to take the time to understand your company’s products, business objectives and target market to ensure the success of the catalogue design.

Rules of catalogue design

Density - Look how easy it is when everything is exactly the same size and has the same number of images per spread
Typeface - Choose a strandard typeface; if it has been good for years, it’ll be good for the future. For web-catalogues, remember computers have a limited standard set of fonts
Photo Cramming - You may well get one more photo on a page, but it will often overload it
Understandable Layout - Keep thing simple and standarised - your customers will find what they want then
Avoid Clutter - Sometimes it can feel like a puzzle, fitting all the pieces together because they really didn’t fit right in the first place
Use of colour - Background tints are fine, but sparing use of coloured text and 'Sales' splashes are fine, but don't put them all on one page